Multi-Level-Marketing-Law

“MLM” or “Network Marketing” are special forms of direct sales. These forms of distribution have existed for a long time; from a legal point of view, there is no special legislation ruling them, but there is extensive jurisprudence on the most varied sub-areas of law. Both European and, in particular, German case law are generally restrictive on this topic. For example, pyramid schemes must be excluded for reasons of competition law, downline structures can generally vary and so on. A downline, once fully functioning, can be used for the distribution of a wide variety of goods and services.

MLM-Distribution Law

Furthermore, the multi-level marketing law covers a multitude of problems from different legal fields. These include general civil law (general terms and conditions law/ contract law), commercial law (in particular commercial agency law), competition law (as well as drug advertising law, cosmetics law or food law, depending on the subject matter) and also corporate law and international law issues.

MLM Attorneys

We advise and represent German companies/entrepreneurs as well as international companies that already have an MLM sales organisation in Europe and would like to optimise their possibilities, as well as companies that want to be legally supported in approaching the market.

We represent companies/companies at all levels of MLM, including partners/consultants in all possible legal issues.

MLM- Legal Consulation

For manufacturers/companies, we advise/represent (excerpt) the following:

  • Company foundation (manufacturer company, distribution company)
  • Examination of the marketability of products and services
  • Creation/ review/ optimization of compensation systems and marketing plans
  • Preparation/ review/ optimization of consulting contracts, consultant/partner system contracts
  • Creation/ verification/ optimization of general terms and conditions
  • Examination of the external communication
  • Extrajudicial and judicial assertion/ defence of claims
  • Collection of debts (if necessary)

For consultants / partners we advise / represent (excerpt) the following:

  • Business start-ups / business start-ups / business registration (if necessary)
  • Creation/ verification/ optimization of general terms and conditions
  • Testing the external communication
  • Extrajudicial and judicial assertion/ defence of claims
  • Collection of debts (if necessary)